Unapologetically Comfortable – AMBUSH® Brings It

footwear / gender-free / s/s 2021

For the coming season AMBUSH® has set out in a direction of comfort and ease. And we at Concrete Store are all in. After everyone's common experience of restriction and worry, it is not the time for self-flagellation and straitjackets. The new Spring/Summer 2021 collection gives options to cover up or down in breathable linen, soft wool, leather and natural-looking denim. Materials that, according to AMBUSH® designer Yoon Ahn, only get better and more comfortable with time.

The new collection cleverly mixes luxury and wearability. Concrete Store offers its first drop of clothing, shoes and flashy accessories. The garments are equipped with tactical pockets, comfortable fits and smart fastening to make things practical. And because everyday enjoyment is not to be bland, and AMBUSH® got to AMBUSH®, pieces all have their own creative elements of surprise. Is comfort a relaxed fit or is it feeling empowered in one’s clothes? Yoon Ahn's new collection covers both and makes taking care of yourself a responsibility you can handle.

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