Dressing Up For The Apocalypse – Nilmance Gets You Ready

s/s 2021 / utility

Humans have a strong fascination for the apocalypse. Famous and not so famous writers love pointing out the advanced signs of mankind's impending last dance. Annihilation approaching in the form of plagues, floods, solar flares, black holes, cosmic collisions, super-volcanoes, overpopulation, pollution, nuclear winter, genetically engineered viruses, Y2K, evil men. Rational Steve, Stephen Hawking, even warned us that seeking contact with aliens could result in slavery and extinction.

Emotionally, the end of the world is actually a renewal, a transition to a new beginning and a better life to come. In religious narratives, God slaps sinners and praises the virtuous with a new beginning. For secularists, the sins of humanity are atoned through a change in our political, economic or ideological system. Environmental apocalyptics believe the primal laws of nature will sort things out by activating its reset mode. Marxists await the liberating climax of the collapse of capitalism. Unfortunately all of these apocalyptic routes pass a bit of bother before we get to the point of feeling sexy again.

Hong Kong based Nilmance does not mess around and gets dressed for any occasion. The S/S 2021 collection celebrates creativity, skill and getting ready for action. It's garments and accessories offer layers of utility, superb detailing, comfort and beauty. Nilmance knows you do not want to miss the fireworks and invites you to dress up and join its pre-apocalyptic party. Why wait for things to get uglier? Get ready! Check out the first drop.

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